I used Okta at my previous company before (as well as its competitor, OneLogin, which is still private). IMO when recession comes it will get hit first since it’s a nice to have, not a must have.
Most of the Cloud Royals are very weak companies, not making any profits, going up speculatively. They were not going on fundamentals like AAPL or GOOGL or FB (actual revenue and profit). Higher speculation results higher the damage. I did not buy any cloud during bottom as they are not fundamentally strong.
Reg WB, you should notice his cash balance 110B+ which he will put during the down bottom as his invested companies are safe like your AAPL. WB is normally strong during recessionary phase as BRK is one of the top low P/Es above 100B range.
Finished diving into Atlassian and it looks like a winner. Only gripe is that the stock is expensive. But it’s pretty unique in what it offers.
Now that I went thru a bunch of these cloud companies, a lot of them live at various combos of this “Marketing-Sales-Service” triangle. Some started out at one vertex and trying to conquer the next vertex. Like Zendesk started out from service and now wants to do sales, and Salesforce started out from sales and now wants to do everything.
Among the Cloud Kings:
Adobe
Salesforce
ServiceNow
VMWare
Splunk
Workday
I only have Adobe. I may buy some Salesforce but not sure yet.
About the Cloud Princes:
Coupa
Okta
HubSpot
New Relic
Atlassian
I already have Coupa and Okta. I will buy Atlassian. New Relic seems too narrow to me, and both the CEO and COO of HubSpot look and sound like sleazy jerks.
Then, you are going to be cloud king of this forum!
Preference is to go for TWLO, SHOP, NOW and SPLK in that order. I did not do any fundamental analysis (It is up to you to do), just seeing how the stock growth was in that order.
Past stock growth is not indicative of future stock growth. I prefer revenue growth and stickiness of clients. Plan to hold only 4 counters, monitoring a few and hopefully bear would raid one or two of them.
True, that is why I indicated that I did not do any fundamentals. fundamentals will provide some idea.
Also, note these are at peak prices now (that is what I notice in my TA).